Chinese Tourists to Hungary Will Increase Significantly In 2024

Because direct flights have been gradually resumed between the two countries, Chinese visitors to Hungary are currently increasing again. The the statistics show that the number of Chinese visitors arriving in Hungary between January and July of 2023 nearly quadrupled compared to the same period the previous year after the opening was announced. There is anticipated to be a notable surge in Chinese tourists groups and 2014, and it is a great chance for Hungary DMCs.

Chinese Tourists Tours

Most Chinese visitors opt for package tours in order to make the most of their one-time opportunity to see as many destinations as possible. The travel routes offered by Chinese travel agencies typically cover not only Hungary but also Austria and Czech Republic (commonly referred to as the “golden triangle” of Vienna, Budapest, and Prague). Additionally, multiple countries may be included in a single package tour.

Chinese Tourists’ Tourism Preferences

Today, Chinese tourists are becoming more open to local, authentic cultures and unique experiences. They are more attracted to new or rediscovered destinations that they visit in smaller groups and are willing to spend more money on. The majority of Chinese tourists are from China’s coastal cities, which are the country’s most developed regions. Additionally, the amount of tourists traveling abroad is starting to catch up in the western area, which is home to the second-tier cities. It is worth noting that Chinese tourists would still keep some hometown habits while traveling abroad, : they prefer to eat Chinese cuisine, watch Chinese TV shows and see Chinese logos.

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World Wander Partners knows how to make it work for your Chinese tourism marketing operations. We are developing tourism projects in China every day, so we can help you attract more Chinese outbound tourists with the right marketing strategy. Contact us now and get a tailor-made solution FREE!